Casa Belvedere, officially known as The Italian Cultural Foundation at Casa Belvedere, is a nonprofit organization based in Staten Island, New York. Established in 2009, its mission is to preserve and promote Italian culture, language, and heritage through a variety of educational and cultural programs.
Challenges Faced
In Casa Belvedere to construct a portfolio: The customer was searching for a dependable partner to create a responsive website with an excellent user experience.
The customer also wants to rank the website organically.
We had to deal with several restrictions since the website was new, had little to no traffic, and lacked considerable trust flow or domain authority.
To improve the website’s search engine ranking, the client should include SEO-friendly content and blogs.
Solutions provided in Casa Belvedere to do portfolio
Developed a responsive website and included SEO-friendly material.
Optimize the website’s rating by doing keyword research and adding keywords.
Improve organic search results and increase total traffic.
Ensure that the website may be used on any device
Marketed on all social media channels to generate traffic.
SEO audits include on-page and off-page SEO.
Technical SEO Competitor Analysis
Keyword Research
Before (Traffic Overview):
- Organic Search Traffic:2.5K
- Organic Keywords: 2.9K
- Backlinks: 5.4K
- Authority Score: 28
- Traffic Share (US): 68%
After (Traffic Overview):
- Organic Search Traffic: 3K
- Organic Keywords: 2K
- Backlinks: 5.4K
- Authority Score: 28
- Traffic Share (US): 65%
From the data provided, there’s an increase in organic search traffic from 2.5K to 3K. This shows an improvement in traffic, even though the number of keywords has decreased slightly from 2.9K to 2K.
